Categories: Google+
One of the newer social media tools, and the subject of one of the new chapters in Get Up to Speed with Online Marketing, is Google+. I know. “Not another social media tool” was my initial reaction too; especially after so many false starts and abandoned forays into social networking by Google. But it pays […]
Categories: Twitter
Hashtags cause a lot of confusion but are simply clickable keywords within tweets. Put the # symbol immediately before a word or phrase (with no spaces or punctuation) and it becomes a link. Yes, keywords with or without the # symbol can be searched for on Twitter, and show up in the list of ‘trending […]
Categories: Case Studies, Twitter
I’m all for Twitter Q&As. They can engage your audience, provide useful information and show a human face behind your business. However, timing is everything. Energy pricing is a political hot potato in the UK. Leader of the Opposition Ed Miliband announced at his recent Party Conference that a future Labour government would freeze energy […]
Categories: Twitter
Building followers on Twitter is a bit like building up your email list. What’s more, the people on the list you’re building are all interested in what you have to say – they have chosen to follow you. Once you have a sizeable list, you can announce your latest product, service or event – so […]
